Lifestyle Trends

  Lifestyle & Trends - Business & Career

For job seekers, online schools are important during a recession

Education is a critical factor in any job hunt. These days, job seekers are also discovering that potential employers have increasingly high expectations when it comes to a candidate's educational level. As employers raise the bar for education requirements for job seekers, an increasing number of applicants are turning to online degrees.

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E-mail marketing: reaching the masses through one mouse click

Buying advertising can be expensive and creating the ads can also be a time-consuming and difficult process. While there's no doubt that advertising and other traditional marketing efforts can be helpful in growing your client base, knowing what options are available and which are the most effective can often be the biggest challenge to a small business owner. One of the best options, and one of the most underutilized, is e-mail marketing.

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Entrepreneurs: Try these new marketing techniques to reach customers

There is a hidden message in all of the headlines about the economic difficulties over the past couple of years: salespeople's jobs have become harder than ever. Many businesses have suffered or shut down completely because customers aren't buying with the same enthusiasm they used to - whether those customers are everyday consumers or part of a business-to-business chain.

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Women's finances: Embrace the power of the purse

Every woman should have a healthy relationship with money, but the reality is that many women still heavily rely on men to handle their finances. Now is the time for women to break out of the traditional role and take action to gain financial independence.

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Health service administration a growing industry

The field of health care is undergoing rapid changes. The Federal Bureau of Labor Statistics anticipates a 16 percent growth at the national level for health services management positions from 2008 to 2018, so job prospects for those with proper training and experience, allowing for variances in local job markets, should generally be good.

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The scent of success: How aromatherapy can help your professional edge

In an increasingly competitive job market, many Americans are seeking every edge they can get to find a job, or keep the one they have. Aromatherapy can be one more weapon in your professional business arsenal, stimulating mental clarity to keep you alert and on your game.

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The work starts when the job search begins

A record number of people are looking for work these days. If you're not one of them, chances are you know someone who is. These frustrating economic conditions make it easy to get discouraged. For anyone feeling stalled in their job search, a few simple steps could put the wind back in their sails.

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Ideas for marketing on a small-business budget

Running a small business is a dream for many people, but those who do it know that you need to have dedication in addition to dreams. A great business plan is the first step to getting a business off the ground, but once it's launched, the real work starts. To give your business the best opportunities to succeed, you need to think creatively about how to get your message out to your customers.

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Demystifying massage: How to choose what's right for you

Massage is no longer a luxury reserved for the wealthy. Growing public awareness of massage's benefits for alleviating a number of health problems - from stress to arthritis pain - and greater availability of services have made massage therapy accessible and affordable to a much broader spectrum of consumers than ever before.

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Career-changers finding opportunity in booming day spa industry

Even though the economy appears to be climbing out of recession, unemployment rates remain alarmingly high. Yet some industries continue to prosper, offering plenty of opportunity for career-changers and qualified job seekers. The day spa industry is an example of a "luxury" industry that has continued to do well despite the recession.

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